THE CLIENT
Asco Car Hire is one of Namibia’s leading 4×4 rental companies, specialising in self-drive safari vehicles built for Southern Africa’s landscapes.
GOALS
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Demonstrate the reliability and versatility of Asco’s 4×4 vehicles
through content -
Drive awareness, engagement and direct bookings
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Deliver “evergreen Namibia” shots
THE BRIEF
Create high-impact content that demonstrates the performance of Asco’s 4×4 vehicles where it truly counts: on the road, across Namibia’s most iconic landscapes.
THE RESULTS
A content collaboration that delivered both visibility and tangible business impact.
+100K
REACH
+45
PHOTO, VIDEO & DRONE CONTENT
+5
DIRECT BOOKINGS
ATTRIBUTED TO
THIS CONTENT CAMPAIGN
THE TWIST
Instead of staging content, we built it into a real roadtrip across four iconic locations.
Content creation
Content creation on the move.
Over a multi-stop self-drive journey through Swakopmund, Sossusvlei, Windhoek, and Etosha, we created content where the car wasn’t a prop, but the backbone of the story.
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Hybrid approach: part content production, part creator-led distribution for maximum reach and credibility through social media
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Photography, video, and drone content captured across desert roads, national parks, cities, and campsites
